What Do I Do?

Writing, Editing, Ghostwriting & Strategy

When I was younger, I credited myself as clever for creating my own brand logo for the back of handmade cards.  Around a crudely drawn stick woman (wearing a skirt, although I seldom did or do) I would write, “it’s the thought that counts.”

Decades later (gulp), I’ve realized there is more truth to the sentiment: “It’s the word that counts.”  After all, we may have a brilliant thought, but if we can’t communicate it effectively to others, we are only geniuses in our own minds.  This is not where most of us are satisfied with being thought of as wunderkind.

I AM A WRITER.

It gives me great joy to claim that identity.  I am also a marketer, a strategist, a technical writer, an editor, a teacher, a writing coach and consultant, a journalist, and a lover of the written word.  These various vocations have given the opportunity to see the importance of careful consideration of words and their impact.

WORDS MATTER.

The words we choose define us as individuals.  They shape how readers hear our voice, bring weight to our ideas, and give precision to our thinking. Choosing the right word is craft. Knowing which ideas are worth the page, and who needs to hear them, is strategy.

The work I love most requires both.

Photo by Andrea Piacquadio on Pexels.com